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About

Insights into Human Behaviour

Learn More About me:

Adam Armstrong

Learn more about how I work,
and how I may be able to help.

My name is Adam Armstrong, and I’m a researcher and behavioural scientist. I helps people and organisations make sense of complex human problems.

I am fascinated by the integration of technology into our lives, and the ways in which we are shaped by technology.

Working with Organisations
...

I work with organisations on topics related to human behaviour and digital products, such as: increasing user engagement or conversions and developing new products.

Working with Individuals
...

With individuals I work on topics around relating and connecting to others, such as: parenting, having difficult conversations, relationships and loneliness).

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Services Offered


I am a researcher by training, and over the last few years I have developed deep expertise in behavioural science. I work inter-disciplinarily: drawing from psychology, criminology, sociology and behavioural economics. At times I have described myself as a semi-academic. I draw from academia what is useful, and aim to apply those insights in practice and useful ways.

I use what works and discard what doesn’t. I work hard to communicate clearly and concisely.

Across a varied career I’ve studied and worked on issues such as corruption, poaching, unemployment, debt, crime, addiction, disinformation, and propaganda. The topics have shifted, but the thread running through them is deep fascination with understanding human behaviour, and working to change it.

I also work on issues relating to people management, such as: managing all-remote teams, improving team performance and increasing integrity, reducing corruption and reducing stock shrinkage.

Adam offers these

Specific services

I apply my expertise in behavioural science in various ways.

  • Working with Organisations

  • User Engagement

  • Research and Analysis

  • Community Engagement

  • Product Development Insights

  • Behavioural Economics

  • Working with Individuals

  • One-on-one Coaching Sessions

  • Workshops and Training

  • Communication Training

  • Support with Parenting

  • Relationship and Connection Support